Owned by Pearson Publishing, Smart-Kids is a series of books for children from pre-school to Grade 7 level. It provides relevant South African educational material based on the Curriculum and Assessment Policy Statement (CAPS). The series is aimed at developing young learners’ skills in Languages and Mathematics in a fun and interactive way.

Pearson runs a Smart-Kids Facebook page to engage with fans and create awareness of their product offering to parents with children of the appropriate ages.

Edge Digital manages the Smart-Kids Facebook page for Pearson. Our team creates a monthly content roadmap for the page, schedules the content, manages all community engagement and is responsible for all social media advertising. We also produce a regular report on the growth and results of the content.